If acquires Viking

If P&C Insurance Holding Ltd has signed an agreement to buy Viking Redningstjeneste TOPCO A/S. The acquisition price for 100 percent ownership is EUR32 million which is paid in cash. The enterprise is valued at EUR114 million.

Viking is a Nordic roadside assistance company headquartered in Norway. It serves its customers through an extensive nationwide network of stations in Norway, Sweden, Denmark and Finland. The acquisition of Viking will strengthen If’s offering towards its partners and further improve If’s position as the leading Nordic insurance and service provider within the mobility area.

The transaction is subject to approval by regulatory authorities in Norway and Sweden and is expected to be finalised in early 2020.