July 28, 2021

About Us

Premium is a unique benchmark publication – it’s the only monthly English language magazine dedicated to the insurance sector. Premium gives state-of-the-art analysis of this vibrant industry, with in-depth reports and surveys, interviews with frontrunners of the industry and market-makers, and the latest insurance news to keep you at the forefront of developments.

Premium sets a high standard, positioned as the pre-eminent publication in the sector, with editorial and production standards that are second to none.

People are central to Premium and its market aspirations. The magazine combines a team of editorial and sales professionals with rich experience of managing key titles in the sector: Premium is created by industry professionals for insurance industry professionals. It’s this expertise that makes Premium the most accurate and reliable source of insurance news and analysis in the Middle East insurance markets.

Through meaningful commentary and insightful analysis of regulatory developments in the insurance sector, corporate initiatives, competitive challenges and emerging trends, Premium sets out to provide practical guidance on the critical developments impacting the insurance world.

Premium keeps its finger on the pulse of the industry, covering not only the GCC but Egypt, Syria, Lebanon, Jordan, Iran, Yemen and the north African market. It’s a one-stop insurance magazine full of the keypoint information that working professionals need.
Distribution: 11,700 copies
Global exposure: Premium magazine will media-partner at leading insurance seminars and events in the Middle East, including:

  • Saudi Insurance Summit
  • General Arab Insurance Federation (GAIF) Conference
  • (FAIR) Federation of Afro-Asian insurance and Re-insurance conference
  • Premium will also be represented at international insurance gatherings such as –
  • Monte Carlo Rendezvous
  • Baden Baden Conference


Thank you for the wonderful interview of Jerome in the latest issue of Premium. The photography is very nice as well. Jerome was obviously very happy to see the issue and he did say that he got a few calls from some brokers congratulating him about the issue. So that’s a thumbs up for your distribution as well.

I enjoyed the report on Reinsurance and would like to see more reports especially one that compares the results of different companies within the GCC for instance.

Thank you once again.

Warm regards,
Former Regional Communications Manager – Marketing
AXA Insurance (Gulf) B.S.C. (c)


“Many congratulations on the successful launch of the publication. You and your team have worked very hard to produce a high quality magazine for the insurance industry in such a record time – the layout and content is comparable with any international publication. The fact that very good brand names are supporting you on the advertising front reflects the confidence industry players have on you. I wish you and your team good luck and best wishes. I look forward to meeting you the next time you visit Bahrain.”

Warm regards,
R Lakshmanan
Chief Executive Officer
Sakana Holistic Housing Solutions BSC (C)


“I am in receipt of the September edition of Premium, and wanted to drop a quick line to you to laud you and congratulate on this new valuable additional to the insurance market.

I particularly enjoyed the “fresh look”, structure, and diverse contents of the edition.

All the best going forward and keep in touch.”

Best regards,
Ashraf Bseisu
Group Chief Executive
Solidarity Group Holdings, Bahrain

Previous Issue