Discovery expands in Australia

South African insurer Discovery Limited said recently it would create a health insurance brand in a joint venture with two Australian companies to expand the footprint of its behaviour-tracking programme.

Discovery’s Vitality programme, which rewards health and life insurance clients for healthy lifestyle choices and helps track their fitness, will be combined in a joint venture with Australia’s largest life insurer, AIA Australia, and non-profit health and care company, GMHBA to form myOwn.

The joint health insurance brand will initially offer insurance and AIA Vitality and will later roll out life insurance, the company said.

“Discovery is pleased to join with AIA Australia and GMHBA to bring this innovative health and life insurance offer to Australians to foster happier, healthier lives,” Barry Swartzberg, CEO of Vitality Group, a subsidiary of Discovery, said in s statement.