Cigna launches operations in India
U.S. based global health service leader, Cigna Corporation and Indian conglomerate TTK Group, announced the launch of its operations in India, in a joint venture called Cigna TTK Health Insurance.
Announcing the launch, Sandeep Patel, CEO and managing director, CignaTTK Health Insurance Company Limited said, “Cigna TTK’s focus is to encourage customers to stay healthy and live life to the fullest. We will do that by delivering products and services that will educate and assist customers to lead healthier lifestyles. Given the continued rise in medical costs in India, coupled with a parallel increase in lifestyle related diseases, there is an urgent need to upscale health insurance penetration in the country. We are committed to providing affordable and innovative health insurance solutions to meet our customer’s daily health challenges without compromising on quality customer service.”
Cigna TTK has undertaken extensive consumer research to understand the needs of Indian consumers. The company will focus on various proactive measures to inspire, motivate and incentivise a customer to stay in good health.